Turning Dreams into Dollars

Solopreneurs, ready to elevate your small business?
Join the 17hats HatsOff Podcast every Tuesday for actionable tips, tricks, and ideas to help your small business grow.

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About the Show

HatsOff is not just a podcast; it's a journey into the raw and real world of solopreneurship. From passion-fueled beginnings to overcoming challenges, each episode dives deep into the highs and lows of the solopreneurial experience all while delivering actionable learning.

Hosted by 17hats CEO, Amanda Rae
New episodes every week
Interviews with world-class guests

About the Host

Amanda Rae is the CEO of 17hats, the premier business management platform for solopreneurs.

Before leading 17hats, Amanda wore many other hats: COO of 17hats. Small business owner. Educator. Mom. Cancer survivor. All those roles have served her well, empowering Amanda to help thousands of small businesses in the 17hats community and beyond.

Amanda is known for her insights – and her candor. Listen as she goes right to the heart of the matter and unpacks some hard truths. Amanda’s unique brand of straight talk can help you achieve your dream of small business success!

Amanda Rae

17hats CEO

Recent Episodes

Business, Growth, & Entrepreneurship

Donovan shares the journey of how 17hats got started and how it got to where it is now.

You Can't Sell Passion

Amanda encourages other entrepreneurs to experience their own self-discovery journey to identify their uniqueness.

The Ups & Downs of Social Media Influence

Leslie shares heartfelt advice for those navigating their own journey into social media.

Assess, Plan, Set: Preparing for 2024

2024 planning is happening now. Amanda Rae walks you through an exercise to jump-start your 2024 planning.

Lessons from a Successful Solopreneur

Sara Meyer shares what she would do differently, how simplicity plays a role in business, and how workflows keep her balloon business on task.

Small Business Email Mastery: Take Control Now

How’s your email communication with clients? If you’re scared of your inbox, then this episode of HatsOff is for you.

Level Up Your Business with Fitness

Renae and Amanda discuss the crucial role fitness plays in maintaining mental sharpness and productivity for solopreneurs.

Brand Refresh - Why Knowing Your Ideal Client Matters

Knowing who your ideal client is allows you to sell products and services they need, want, and desire.

SEO Breakdown - Navigating Dos and Don'ts

Myrna provides valuable tips and insights into leveraging your website's SEO effectively. She emphasizes the need for a well-constructed website, understanding your audience, and consistent branding.

Post Success: Relationships, Yourself and Your Family

Amanda dives into advice on how to handle your business success when the rest of your life is on fire.

Craft vs. Business - What it Takes to be a Successful Business Owner

Vanessa and Amanda dive into the controversial discussion which is needed more: Knowledge on your craft or knowledge of business.

The Million Dollar Question: How Do I Find Leads?

Amanda dives into how to build strategic relationships and how to engage with potential leads for business growth.

Demystifying Process and Workflow

Amanda and Meredith dive into the difference between process and workflow and best practices on how to build both.

Decision Fatigue: Why You Are Not Scoring Clients

After reading the book Sales Pitch by April Dunford, Amanda Rae discovered that 40%-60% purchase processes end in no decision. Amanda dives into how you can reduce that number, landing you more leads.

Financial Foundations

Amanda Rae and guest Mariette Martinez explore the critical importance of financial transparency, management, and understanding tax obligations for small business success.

Why You Should Not Run Sales in Your Business

Amanda dives into a short episode on why low prices and sales undermine your business.

The Psychology Behind Successful Sales Strategies

Joey and Amanda dive into business growth through the understanding of perceived value. Joey provides a fresh take on pricing increase and how to go about creating brand trust to support the increase.

Vision - Your Business is Lost Without it

Amanda dives into why having a vision for yourself helps avoid burnout. Tune in to learn how to explore your vision for success.

Perceived Value

Amanda emphasizes the critical role of perception in business, covering aspects such as perceived value, availability, personality, and values.

5 Reasons You're Distracted in Your Business

Distractions can wreck havoc in your business. Amanda walks you through 5 common distractions and what you can do to take control back over your business.

Marketing Basics - Reaching Your Third Generation of Clients

Understanding the basics of the marketing funnel is the start towards reaching new clients. Amanda walks you through brand foundation and the marketing funnel to help you move closer to your business goals.