About The Guest

Carissa Woo is an award-winning wedding photographer turned business coach with over a decade of experience. She has photographed over 200 weddings worldwide and is known for her unique approach to connecting with clients. Carissa is happily married and is a mom to two beautiful little girls. She has been featured on CBS Los Angeles, The Knot, the Wedding Pages, Modwedding, Serendipity, and more. Based in Southern California, Carissa now shares her expertise through a coaching program designed to help other wedding professionals achieve success. Carissa’s mentees can expect to propel their business and life to new, powerful destinations physically, emotionally, and financially.

Carissa Woo

Wedding Photographer & Business Coach

Let's Talk Automation

In this episode of the HatsOff Podcast, the CEO of 17hats, Amanda Rae, and guest, Carissa Woo delve into the critical role of automation and process in business growth. They emphasize how lead automation and immediate engagement can significantly enhance client trust and conversion rates. Amanda highlights the newly launched Marketplace by 17hats, connecting users with verified, successful partners to share practical tools and strategies. This episode also offers advice for solopreneurs on maintaining resilience, creating a vision with clear milestones, and the importance of proactive client communication for sustained success.

“Trust comes from actively communicating. The only way you can actively communicate with the amount of clients that you're juggling in your business is through automation.” — Amanda Rae

What You’ll Learn

  • 02:48 Exploring Amanda's Roots: Growing Up in Small-Town Texas
  • 17:34 The Beginnings of 17hats: From User to CEO and Beyond
  • 22:49 Mastering Lead Automation: Boosting Engagement and Conversions
  • 36:51 Launching the 17hats Marketplace: Connecting Consumers with Verified Experts
  • 41:05 Staying True to the Vision: Evolving with Simplicity and Robustness